Do you ever feel like you’re not a ‘real entrepreneur’?
Yeah, me too. And so does my guest this week, Kate Toon – who happens to be the author of How to be a Misfit Entrepreneur.
I met Kate at the Artful Business Conference this year, and promptly invited her to come on the show, because I loved the way she approached ‘being an entrepreneur’.
We have a lot of laughs, and chat about what it means to grow a business YOUR way – and how to own that and be proud of it, rather than feel like you’re somehow not doing it right.
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Quotes and highlights from this episode:
- Most of us don’t fit the myth of the yacht owning, hammock lazing, one-hour workday entrepreneur.
- Develop your own style of entrepreneurship to fit the lifestyle you want to lead.
- Business growth for the sake of growth is not mandatory.
- It’s okay to align your goals to personal wants rather than business outcomes.
- “We can keep doing what we’re doing and it is okay. We don’t always have to be doing something new or different or exciting to be happy.” {Jess}
- Keep expectations of your business growth realistic, avoid comparisons and get on with your own journey.
- “Nobody is immune to the feeling of an imposter or not being good enough. Even if from the outside if they look super successful.” {Jess}
- There will always be someone doing things better than you – stop focusing on others and focus on building your business.
- “Stop consuming and start creating.” {Kate}
- Looking for inspiration? Don’t go to your competitors go to your customers.
- Criticism and difficult customers are part of the entrepreneurship journey.
- Take the high road but you do not have to cave to an unreasonable customer.
- Kate recommends The Subtle Art of Not Giving a F*ck by Mark Manson.
- Develop your business direction with your core values in mind. These will change and grow as you do.
- Chase interesting ideas and stray from your path. Some ideas will work and some will crash and burn. Let these ones go.
- “The whole point of having a business is getting some satisfaction and enjoyment out of it – not just money and customers.” {Kate}
- Time management and organisation is essential – structure your day, keep motivation high, track time and establish tasks.
- Kate recommends the Pomodoro technique for time management.
- Find out more about Kate and buy her book here.
Download or listen to this episode.
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