I’m celebrating 10 years of self-employment! Join me for 10 Days of Deals.
10 years ago this month, I had quit my job, and was building a campervan in my parent’s barn, in preparation for a trip around Australia. I’d been running my jewellery biz, Epheriell, as a hobby for about a year and a half, but had put that on hold, too....[212] Etsy SEO Live Workshop Replay (with info direct from Etsy themselves)
If you sell on Etsy, ranking highly in search is the holy grail! That’s why I am SO excited to bring this workshop to you today! Today’s podcast and video are a replay of a live workshop I gave in early November 2019 – in partnership with Etsy...[211] Selling via subscription & my Earring-of-the-Month Club story
Have you ever considered selling your products via subscription? I have done just that – many years ago, I ran an Earring-of-the-Month Club, which was quite successful. Customers could sign up for a monthly subscription, or they could buy 3, 6, or 12 month...[208] How to deal with unhappy customers (Redux)
It can feel like the worst thing in the world to have an unhappy customer. And I get it, I’ve been there – it’s almost impossible to not take it personally, especially the first time it happens to you in your business journey. The fact is: it’s inevitable that at some...Making It Podcourse – Week 3 – MARKETING
Today is the third week of the course, and in it, I talk about all things marketing.
What exactly IS marketing? Why does it matter? What is your Brand Story and how should you tell it? What is visual marketing? What is SEO and why does it matter? I’ll also discuss how to use social media, a mailing list, and more.